12: TikTok For Converting Leads Into Dream Clients With Michelle Wintersteen
Listen + Subscribe on Apple Podcasts | Spotify
Michelle, owner of MKW Creative Co., is a creative brand designer who works with entrepreneurs and small businesses that want to really define the meaning of their brand. Michelle has helped hundreds of small business owners create visually compelling brands that are inspired from traveling to over 50 countries. On the side, Michelle hosts an online Facebook community called “Kiss My Aesthetic” that brings together creative people from all over the world to talk about branding, marketing, entrepreneurship and travel.
Not only is she an incredible designer, but if you want to know the ins and outs of TikTok, Michelle is your girl! I have been trying out TikTok recently and Michelle’s tips and tricks have been a huge help so I knew I needed to bring her on the podcast to share with you all as well. We chat about the evolution of her going from designing to dipping into TikTok education, how she downloaded the app as a dare and discovered she could actually use it to get clients, putting yourself in the expert category on TikTok, using trends to leverage your brand, and as a bonus we talk a little about branding as well.
IN THIS EPISODE WE COVER:
Basics of TikTok
Finding clients
Repurposing your existing content
Steps to get started
Bios, hashtags, and captions
RESOURCES MENTIONED:
FREE Tasha’s Toolbox and Strategy Kit
Michelle’s FREE TikTok for Business Workbook
CONNECT WITH MICHELLE:
Facebook group – Kiss My Asthetic
Facebook group – Kiss My Loops
CONNECT WITH ME:
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